As the second half of 2025 approaches, galleries are preparing for a series of landmark art fairs that will set the tone for the upcoming year. From the global giants like Frieze London to the dynamic energy of Paris Photo, these events provide essential platforms for galleries to showcase their curated collections and engage with an elite audience of collectors, curators, and art enthusiasts. Here's a closer look at what galleries can expect and why these fairs remain crucial to the international art scene.

The Armory Show

Date: 5 - 7, September 2025

Location: 247 Centre Street #5, New York City, USA

The Armory Show in New York stands as a key event for galleries eager to showcase both contemporary and modern art. The fair's diverse mix of emerging and established artists offers galleries the perfect platform to introduce new talent to the US market, while reinforcing their standing in the global art world. With its reputation as a hub for collectors seeking new, innovative works, The Armory Show offers galleries unmatched exposure to an engaged and discerning audience. Beyond sales, it's an invaluable opportunity to build lasting relationships and deepen a gallery’s footprint in the competitive New York art market.

Berlin Art Week

Date: 10-14 September 2025

Location: Berlin, Germany

Berlin Art Week is a hub of creativity, offering galleries an opportunity to showcase contemporary art in one of Europe’s most dynamic cities. Berlin’s art scene is known for its experimental nature, and the week-long event provides a unique space for galleries to push boundaries. Whether participating in exhibitions, performances, or talks, galleries can connect with a diverse and passionate international audience. It’s an event where innovation takes center stage, and galleries with cutting-edge artists are sure to thrive.

Contemporary Istanbul

Date: September 25-29, 2025

Location: Tersane Istanbul, Istanbul, Turkey

For galleries that focus on contemporary art from the Middle East and Asia, Contemporary Istanbul is a significant event. The fair offers an exciting intersection of Eastern and Western art, providing galleries with the opportunity to showcase work that speaks to the region’s rich cultural heritage while embracing global contemporary trends. As one of the most important contemporary art fairs in Turkey, it serves as a key platform for galleries looking to expand their reach into emerging markets. The mix of international and local galleries ensures that Contemporary Istanbul is an eclectic and vibrant experience for both exhibitors and collectors alike.

Contemporary Istanbul, © Contemporary Istanbul

Frieze London

Date: 15 - 19 October 2025

Location: Regent's Park, London, UK

Frieze London continues to be a prestigious destination for contemporary galleries from around the world. For galleries, it’s an unparalleled opportunity to showcase their most cutting-edge and innovative works. The fair attracts not only high-profile collectors but also influential artists and curators, making it a must-attend for galleries that want to stay at the forefront of contemporary art. The addition of performances and talks from thought leaders in the art world ensures that Frieze isn’t just an exhibition; it’s an experience. For galleries, it’s about more than sales—it's about positioning themselves within the global conversation on contemporary art.

Artissima

Date: 31 October - 2 November 2025

Location: C.so Vittorio Emanuele II, 12, Turin, Italy

Artissima in Turin, Italy, is particularly notable for its emphasis on emerging and experimental art. For galleries that specialize in cutting-edge, contemporary work, Artissima provides a perfect platform to showcase artists who are pushing boundaries. The fair attracts a wide array of collectors who are eager to discover new trends and support innovative talent. It’s a vital space for galleries to network with curators, critics, and other key figures in the contemporary art world, and for emerging artists, Artissima can provide the visibility that launches careers.

Artissima 2024, © Artissima

Paris Photo

Date: 13-16 November 2025

Location: Grand Palais, Paris, France

For galleries that specialize in photography, Paris Photo is an unmissable event. As the largest photography fair in the world, it brings together collectors, curators, and photography enthusiasts, offering galleries a unique chance to showcase works that challenge the medium’s boundaries. It’s the perfect space for galleries to engage with a dedicated audience that is passionate about collecting photography and expanding their knowledge of this ever-evolving art form.

Art Basel Miami Beach

Date: 5 - 7 December 2025

Location: Miami Beach Convention Center, Miami Beach, Florida, USA

Art Basel Miami Beach is the epitome of luxury and exclusivity in the art world. For galleries, this fair is an essential part of the international art market. It offers a unique chance to showcase modern masters alongside emerging talents, attracting an elite clientele that includes the who’s who of the art world. For galleries that cater to high-net-worth collectors, Art Basel Miami is a prime opportunity to form lasting relationships with influential buyers and influencers. It’s not just about displaying art; it’s about making connections that can lead to long-term growth and visibility in one of the most competitive art markets in the world.

Art Basel Miami, © Art Basel

As the global art scene continues to evolve, these fairs represent more than just exhibitions, they are opportunities for galleries to expand their networks, connect with new collectors, and solidify their positions in the ever-changing art market. By choosing the right fairs and positioning their artists thoughtfully, galleries can maximize their impact and set themselves up for success in the upcoming year. Nevertheless, while participating in art fairs and events provides galleries with invaluable exposure and networking opportunities, the momentum gained from these physical gatherings doesn’t have to stop when the fair ends. Artsper, with its robust online marketplace, offers galleries a unique way to continue engaging with collectors and art lovers worldwide long after the event is over. eze isn’t just an exhibition; it’s an experience. For galleries it's about positioning themselves within the global conversation on contemporary art.